The Fuzzy and the Techie: Why the Liberal Arts Will Rule the Digital World - PDF free download eBook

  • Verified: Tue, Nov 12, 2019
  • Published: 04.01.2019
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Introduction

One of the nation's leading venture capitalists offers surprising revelations on who is going to be leading innovation in the years to come Scott Hartley first heard the terms fuzzy and techie...

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Details of The Fuzzy and the Techie: Why the Liberal Arts Will Rule the Digital World

Original Title
The Fuzzy and the Techie: Why the Liberal Arts Will Rule the Digital World
ISBN13
9780544944770
Edition Format
Hardcover
Number of Pages
304 pages
Book Language
English
Ebook Format
PDF, EPUB

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Some brief overview of this book

One of the nation's leading venture capitalists offers surprising revelations on who is going to be leading innovation in the years to come Scott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University. If you majored in the humanities or social sciences, you were a fuzzy. If you majored in the computer sciences, you were a tec One of the nation's leading venture capitalists offers surprising revelations on who is going to be leading innovation in the years to come Scott Hartley first heard the terms fuzzy and techie while studying political science at Stanford University.

If you majored in the humanities or social sciences, you were a fuzzy. If you majored in the computer sciences, you were a techie. This informal division has quietly found its way into a default assumption that has mistakenly led the business world for decades: that techies are the real drivers of innovation.

But in this brilliantly contrarian book, Hartley reveals the counterintuitive reality of business today: it's actually the fuzzies-not the techies-who are playing the key roles in developing the most creative and successful new business ideas. They are often the ones who understand the life issues that need solving and offer the best approaches for doing so. They also bring the management and communication skills that are so vital to spurring growth.

Hartley looks inside some of today's most dynamic new companies, reveals breakthrough fuzzy-techie collaborations, and explores how such collaborations work to create real innovation.


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